Banners And Displays That Will Help You Promote Your Brand

Posted by David Watson . on November 15, 2019

Are you planning a special event at your business that you need signage to promote?  Maybe you are getting ready to attend a trade show or convention and want something that will draw attention to your booth and set you apart from the other exhibitors? Having a custom banner printed or signage will give you a valuable visual aid that can draw attention and help you communicate valuable information about your brand to potential customers, clients, or investors. You can visit mandoemedia.com for more information about digital signage. In fact, not only can businesses benefit from banners, but how about your child’s sport or dance team?  Nothing shows team spirit and support like hanging a banner featuring their team name on the bench or in the stands.  There are many different types of banners, choose one, or combine them to create a dynamic advertising strategy.

Canvas banners are great for indoor advertising or temporary outdoor use.  The canvas material can be folded so they are very easy to transport.  The ink used for printing on canvas is integrated into the fabric so you do not have to worry about your image cracking during transport.  For this reason canvas banners are perfect for the business on the go, or parents, sports teams, or other groups.  Canvas banners should not be set up outside for a long period of time.  Exposure to the sun or other weather can cause them to fade or become damaged.

If you are looking for a sign that will hold up outside at a fair, or outdoor trade show or convention, a vinyl banner is a better choice.  The vivid colors and durability of vinyl signs make them a popular choice among businesses.  One thing to note if you choose a vinyl sign is that they should not be folded when they are transported or stored.  Many companies offer banner tubes that will make transporting and storing your sign easier and greatly extend the life of your banner.

When it comes to displaying your banner, there are many banner stand options.  One of the most portable is retractable banner stands.  These stands serve as booth a stand and case for your banner.  Do you remember the maps your teacher used to pull down over the chalkboard at the front of the room when you were in school?  A similar technology is used with most retractable banner stands but instead of pulling down, the signs pull up out of the base and then lock into place.  Many of these stands also offer the ability for you to change or replace your banner with a new one without purchasing a whole new stand.  This helps ensure that you can keep your business advertising current.

If you are attending a trade show or convention, you will need to create a booth that will attract people to and educate people about your product.  In addition to small banners you may want to have a custom pop up display that will create a dynamic background for you to show case your brand against.  Think of these large scale banners as billboards that will cover the entire back wall of your booth.  Many of them come with lighting kit options to help you illuminate the most important aspects of your advertising campaign.

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