The world of business is ever-changing, and in order to have a hope of competing, you have to keep up. In the modern era of business, it’s no longer good enough to simply have a business website, you need an excellent website.
But is it possible to build such a site without extensive website building experience? Absolutely!
Thanks to the endless supply of website creation tools available online, anyone can make a stunning website. The key is to know which elements make a website not only attractive but successful.
To learn a few great tips for building a thriving website for your business, just keep reading.
1. Choose a Mobile-Friendly Theme
Did you know that 85% of American adults own a smartphone? And while desktop browsing still exists, a growing number of people do the majority of their browsing on a mobile device.
Because of this, having a mobile responsive site is an absolute must. Luckily, content management systems (CMS) such as WordPress have a wide variety of pre-built themes to choose from, most of which transition seamlessly from desktop to mobile device.
2. Make Navigation Intuitive
When you’re creating a website, your number one priority should be user experience. Having a mobile responsive site is a great first step, but you also need to consider navigation.
If a user can’t find what they’re looking for in three clicks or less, your navigation is too complex. Limit your menu to five tabs or less, with relevant pages organized within each.
3. Keep the Design Simple
Web development is exciting, especially when you have a creative vision you’re working toward. However, it’s important not to get carried away with creative touches.
Your primary font should be simple and easy to read, and your primary color should be white. Add your brand colors as accents, but don’t overwhelm visitors with too many colors, GIFs, and other distractions.
Keep in mind that this barely scratches the surface! If you want to learn more about web designs, the pros at All My Web Needs can help.
4. Add a Call to Action
Visitors to your site won’t take action if you don’t tell them to! On every page of your website, you should have a compelling call to action, requesting the reader to do something further.
This might be calling your business, signing up for a newsletter, or buying a product. As long as it benefits your business, there’s no wrong answer.
5. Prioritize Speed
When potential visitors find your website in search results, it’s essential that your site loads in a matter of milliseconds. If your site takes more than a few seconds to load, your visitors will go back to the results and choose another website.
To boost the speed of your site, keep everything up to date and ensure that you’re using a website platform that can handle the demands of your site.
Conquer Website Building With This Guide
You don’t need experience in HTML code to design a website that will take your business to the next level. To conquer website building, all you need is a little bit of creativity and knowledge of what makes a successful site.
By using these tips, you’ll have a website that helps to bring in customers and foster a positive brand image.
Interested in learning more about creating a thriving website? Take a look at our blog!