Different trends develop in the world of gambling, some become established whist others are just passing fads. These are influenced by different factors such as technology and an ever-changing consumer. Changes in technology seem to be the biggest drivers of gambling trends though and this is clearly illustrated when you look back through history and major developments, such as the digital revolution. This was one of the biggest tech breakthroughs in history and the changes in the gambling industry were monumental. Even today, the world of gambling is still progressing because of this historic event – click to discover bingo games.
Bingo Goes Digital
Even bingo brands could not ignore the impact of the digital age. Bingo was once a game that was played in bingo halls by the elderly as a relaxing and sociable pastime, but it had to adapt and move with the times, in order to survive.
In 1996, huge changes in the way we gamble were set in motion. New technology allowed casinos to exist virtually and these were accessible to the masses for the first time ever. All that was needed was an internet connection and a computer. Online casinos and the games they offered, were a huge hit with the public and the bingo needed to get in on the action too.
Bingo brands introduced the game to the ever-growing online community. Although it was not as successful as casinos and slots, online bingo did finally take off in 2003. What this did was to introduce bingo to a new and younger audience. This new clientele also became attracted to land-based bingo halls.
A New Audience With New Demands
A new younger audience became hooked on bingo but they needed more than the popular game to keep them satisfied and entertained on a night out, as they were more used to socializing in bars, pubs and clubs. In order to keep and expand this new crowd, bingo had to provide them with what they demanded.
The New Look Of Bingo
The traditional bingo hall is slowly becoming a thing of the past. Whilst they still exist for the older generation, the trend now is for new venues to take on more of a bingo bar theme. This re-branding is necessary due to the flood of a new type of clientele. Here young people can meet up with friends at the weekend and socialize between games of bingo.
There is also music, alcohol and even food is available at these bingo bar venues. This trend has helped bring in customers in their late teens and early twenties and this generation is vital to the continued growth and success of bingo.
Final Thoughts
Bingo needed to adapt to the digital revolution in order to stay competitive in the gambling market. The move online helped bring bingo to a new generation and this audience continues to grow because of changes made at land-based venues too. These bricks and mortar establishments now off young bingo players an alternative to clubs and pubs and you can socialize whether you choose to play bingo or not.