Seattle is a coastal city in the Pacific Northwest region in the United States. Residents and tourists love going to the city because it offers diversity in culture and cuisine, and don’t forget its famous coffee.
You would surely love living in Seattle. But there’s more! The city is also home to successful businesses, and if you want to know their secret – it’s having a great digital marketing partner. Among the list of important things you need to do for your business, one of them is to hire Seattle SEO services.
Basic things you need to know about SEO
SEO stands for search engine optimization. From the term itself, SEO optimizes and improves your website’s search ranking. That way, when people search for a keyword related to your business site, it has a high chance of appearing first on the list.
For example, Google, the most used and most popular search engine, frequently shows the most relevant sites on the first page of the search results. But if you think you can do all the optimization by yourself in just a few days, you’re wrong.
It takes a lot of work to optimize your search ranking, which is why you need to partner up with a digital marketing agency that can help you in giving the best results for your website.
You’re going to start with slow progress, but with the help of professional SEO services, your strategies are guaranteed to be aligned with your business goals.
What makes a good SEO agency in Seattle?
The first thing that makes a good SEO agency is the results you truly want from their service. You might end up wasting your money if you partner up with a poor marketing agency, especially if it does not offer full service.
Other marketing factors, like content, social media, email, pay-per-click advertising, etc., are essential for search engine optimization. The team you partner with must be able to do keyword research, even in their sleep.
They must offer consultation about your business goals and strategies. They aim to assess your performance as well as your competitors’.
Three factors to target in SEO
If you truly want to improve your search ranking, you and your team must target the three most important aspects of SEO: technical, relevance, and authority.
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Technical
A good technical SEO is vital because it sends signals to your website and helps it to become more visible in search results. Of course, it only accounts for 20% of the whole SEO process, but it still plays a big role in improving your search ranking.
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Relevance
It is always important to stay relevant, not just in business. Therefore, your site needs content that can appeal the most to the audience. SEO agencies can conduct in-depth keyword research to ensure that your site provides relevant results to people’s common queries on the web.
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Authority
Having authority means being credible and reliable. Seattle is a competitive city, and it would help if you consult a good SEO team that can help you rank to the top. In addition, your site can further build its credibility when other relevant sites use yours for external or backlinks.
Big or small, your business will constantly need to grow. But, for you to grow it further, you have to try working with a good and reliable Seattle SEO team that can give you the results you want.