Is Hiring a Social Media Agency Worth It? A Marketing Company From Budapest Makes Its Case

If you’ve ever thought about outsourcing your online marketing activities, you’ve surely asked yourself: is hiring a social media agency worth it? Local marketing companies in Budapest like Dog and Pony social media agency provide a multitude of services to help other businesses connect with their target audience in Hungary.

Why is hiring a social media agency worth it?

Many businesses are on the fence about hiring a social media agency. After all, social media platforms are available to virtually any person or company, and you could take care of your social media presence yourself. So, if that’s the case, why do so many companies still choose to hire a social media agency?

Mostly because a lot of companies who have tried to do it in-house didn’t even get close to achieving their business goals through social media.

For one thing, social media marketing takes a lot of time and effort, as not only does it require you to set up ads and campaigns, you will still have to monitor them and fiddle around with target settings to make sure your money doesn’t go to waste. And it will in fact go to waste if you don’t know what you’re doing.

This will certainly not be the case if you choose to hire a dedicated team of experts who make a living out of making other businesses succeed.

Hiring a social media agency means hiring a team of experts

If you’re trying to connect with your target audience in a new market like Hungary, hiring a professional social media agency in Budapest is one of your best bets to make sure that your investment pays off. Digital marketing companies are experts at what they’re doing, and are always following up on the latest trends in social media – Facebook, YouTube, Instagram and other platforms are constantly changing, and what used to be a great strategy yesterday may not be the best way to go tomorrow.

A social media agency usually employs account and project managers, online marketing and SEO experts, as well as copywriters and graphic designers to make sure the social media channels of your business are covered on all fronts. It won’t just be one person taking care of your business – it’ll be a whole squad!

Hiring a social media agency helps you save time and money

Learning and understanding how social media marketing works already takes a lot of time and experience – succeeding at it is a whole different level. Hiring a social media agency is much less stressful than trying to build a whole new social media marketing strategy inhouse, deal with user comments and queries, handle potential negative reviews, and have a plan B in case you need to focus your crisis communication strategy AND continue to keep up with the other areas of your business.

What may seem like an overly long project with no end in sight that just drains the resources of your company may just be routine work for a battle-tested social media agency.

If you choose to hire a social media agency in Budapest, they will take over the reins, and go all-in on making sure that your social media channels accurately represent your brand and bring you new, relevant leads. Depending on your current goals, this can also directly support your sales by helping you convert people who are interested in your business to repeat buyers. It’s also a great way to expand your reach in Hungary and connect with people who need your products and services but still haven’t heard from your brand.

This will also free up a lot of your in-house resources to focus on the other areas of your business. Combined with the support of a social media agency, you can definitely expect your business to grow in Hungary.

Hiring a social media agency also gets you access to other online marketing services

A full-service social media agency in Budapest can use many different methods to support your business goals and help you grow your business in Hungary. Whether it’s starting from zero, creating your account, and helping you fill your channel with engaging, relevant content, supporting your company event by creating a buzz on social media, or even helping you recruit new employees with a Facebook recruitment campaign, there are many different ways to employ social media marketing in the favor of your business. With a multitude of targeting settings, you can reach virtually anyone, anywhere.

What’s more, hiring a social media agency in Budapest also grants you access to heaps of relevant information about your target audience. This information can be put to good use for future social media campaigns, or to support other areas of your online marketing presence, such as SEO, content marketing, landing page optimization, or even web development and PR articles!