In the past, photos were only for the people who could afford them since it was pretty difficult and expensive to get. You had to have your own camera, buy a film, and spend more on developing it. If not, you can go to a photo studio and get photographed.
These days, though, everyone can take photos and have photos of themselves wherever they are. No need to buy separate cameras since all smartphones are equipped with cameras. So, as long as you have a phone, you can take photos. This makes it easier for people to see whether they have an innate skill in photography or not.
Some people are talented in photography while others have developed their skills through relentless dedication and practice. And because taking photos has never been made easier, it is only logical that you showcase your hard-earned skill for people to see and appreciate.
But how can you do that? How can you promote your photos to your audience? Here’s how:
1. Use Social Media
Social media is a good place to find people that share the same interests as you. It is basically where everybody hangs out these days. Your mom, nephew, nieces, aunts, and uncles all have Facebook and Instagram accounts.
Thus, the audience is varied and you will definitely find an audience for your photos. So how can you showcase your photos on social media? Try this:
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Instagram
When using Instagram to post photos, you can add creative hashtags to make your posts or photos be found easier by your target audience. You can visit this page to give you more substantial ideas about hashtags.
Some artists also get creative on how they keep their Instagram page catchy and interesting through layouts. Instagram’s grid layout of photos can be used like puzzle pieces that create a bigger picture.
Your imagination is your limit. Just make sure that your Instagram is curated well and aesthetically pleasing for your audience. We recommend making use of hashtags until you achieve 1-2 thousand Instagram followers atleast.
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Facebook
Creating a page on Facebook is a great way to have one place where you can post all your photos instead of using your personal account. Just ask your friends to like or follow the page.
The great thing about Facebook is that you can group your photos in each post or simply make albums for each category.
To grow your audience, you can also join groups with interests in photography and post some of your pictures there. You can then lead them to your page to grow your audience and get more likes.
2. Create Your Blog
Creating a photography blog to showcase your best photos will also be a neat idea. This way, you can categorize your photos. You can use categories like travel photos, portraits, sceneries and more.
With blogging, you can also share the stories behind the photos to give your audience more context. You can also share some tips and even teach them the techniques you used to get the effect you used on your photos.
Blogging allows you not only to showcase the photos in it’s finished form but also to share stories and ideas to your audience giving it more depth.
Of course, you can also use your social media accounts to promote your blog posts and lead them back to your website.
3. Collaborate and Attend Photography Activities
Attending activities that promote photography allows you to learn from other photographers like yourself and also gives you a chance to showcase your work to your peers.
Collaborating with people or groups that you think shares the same audience as you can expand your audience. Thus, working with them will give you a positive result in terms of more people seeing your work.
4. Maintain an Online Portfolio
An online portfolio is a good way of keeping your photos easy to access for your audience.
There are many websites that host high-quality photos where you can showcase your photo portfolio. For example, Format, Zenfolio and more can make your photos accessible to your audience and easy to check on the internet.
5. Use Creative Commons License
Creative Commons is a non-profit organization that provides free licensing for creators and artists such as photographers so their work can be copyrighted but still free to use and share to everyone.
A creative commons license will be helpful for you as it allows your work or photos to be used by your audience for free but the copyright remains. It makes it easy to share and use making your work available to more people.
After all, the best form of showcasing your work is when others are using it.
Conclusion
Showcasing your work is a great way of keeping up with your progress. It is not necessarily just for vanity or for people to admire you, showcasing your photos is also a great way to watch your progress and letting other people know about it, too.
If you are a budding photographer or you just love taking photos, maybe now is the time to showcase it and let the world see your work.