Types of Product Photography That You Should Know

Product photography is about taking high-quality images of various products and editing them appropriately for use in digital marketing and web shops. Service providers do not have a one size fits all product. So, they offer different types of product photography, and it is good for you to understand them, especially if you wish to get involved in digital marketing.

The types of product photography typically vary from one service provider to another. So, don’t be surprised to see a product you didn’t know about. What matters is the details of the service. With that in mind, let’s discuss the different types of product photography.

Single Product Photography

This involves one product in the frame, and it is the most common for web shops. It is common to have different angles of the product, but each image will come on its own. You have probably come across this on product pages and catalogs of websites.

If you are looking for types of product photography so you can choose one for your business products, this is a good start. However, it is best to speak with a professional photographer for more advice.

Grouped Product Photography

This is just the opposite of single product photography. It involves a group of products. It is a good choice for someone looking to showcase different brands of their products on a banner, website, social media website, or advertising platform.

Professional photographers seek to capture as many details of the products as possible, so they arrange them strategically while doing the shots.

Studio Shooting Products Photography

Whether you are looking for a single or group photo of your products, you might decide to do it in a studio setup for the best effects and editing. Studios give the photographer an opportunity to do a professional setup and come up with amazing photos for advertisements and marketing purposes.

Most entrepreneurs and digital marketers go for this option. If you too have gone through the types of product photography and prefer this, then talk to a professional such as Squareshot for the best advice.

Ghost Mannequin Products Photography

This is a highly edited image of a product, usually in the fashion industry. It features worn apparel with a ghost mannequin beneath it. The images are taken in a studio or anywhere else and then edited to give effect.

When making these products, it is best to have a new product without any defects to avoid showing mistakes in the image. But there is no need to fret as the photographer will ensure that everything looks perfect.

Hanging Products Photography

Have you ever seen products that look like they are levitating in the air? These are products such as upholstered harnesses, dog collars, belts, or any other. They are hung using fishing lines in a studio before shooting and then edited to remove the lines and give them a desired background.

This is a professional job done by photographers with the right skills. You can use these images to sell the products on your webshop or market the products on different platforms.

Final Thoughts

In summary, these are the most common types of product photography you will encounter today. You should choose one that suits your needs and ask the photographer to advise you more. Now that you know, it is good to make the right choice.