In today’s time, each and every website owner would want a top-notch design for his website. There is a cut throat competition among the business owners to promote their brand and make a mark for themselves. In such a situation even the slightest of errors in your website design can turn out to be costly for your business.
In this post, we will be disusing the 8 common web design mistakes that can kill your website.
1. Having An Insignificant Layout
While designing a website, any user can get bogged down by the number of choices that are available for him. He would want to implement everything in the website just to increase its visual appeal. This is a bad approach while designing a website. The design process must be totally according to the theme of your website.
The best way to design the layout is to implement a common design for each and every page of your website. You must stick to a specific theme and use it on all your pages. The fonts of your content, images and color schemes must be chosen in such a way that provide a meaning to the layout.
2. Inferior Content Usage
Content plays a vital role in the marketing of your website online. It is because of content that your visitors will become aware of the products and services that are offered by your business. The fonts that you use on your website also demand a significant amount of attention. A high-quality content with a good font will enable you to establish your brand image.
Along with content, you must utilize the whitespace in an efficient manner. You must never use an excess of content in your website as it may mislead your visitors. Special efforts need to be done from your end to update the content that is published on your website.
3. Poor Call To Action
Call to action is considered an important aspect of a business website. They play a crucial part in prompting the visitors to click on the promotional activities that you have displayed on your website. However, one thing needs to be noted over here that the call to action needs to be used in an effective manner. Over or bad usage of these will do no good to your business. The visitors must have a clear idea about the Call To Action and what it is all about. Using these in excess is one of the common website mistakes that are committed by many people.
4. Bad Color Choices
Most of the website designers make a mistake of using wrong colors on their website. Taking about a professional website, bad color choices can frustrate your visitors and make them leave the website. The color scheme of your website must be such that it complements with all the other components of your website.
You should make use of only three to four colors which will make your texts readable present your website in the best possible way. If you are not sure about what color combination would be best suited for your website then there is no harm in taking assistance from skilled website designers.
5. Missing Search Box
The purpose of a website is to serve your visitors with all the information that they are looking for. Therefore a website that has the search box missing from it will be a huge design mistake. Your visitors may not be able to find a particular search item on your web page. By having an option for a search box they will be given an additional chance to search for it.
The websites that are without the search options tend to lose visitors as there is no other choice that is left for them.
6. Unappealing or Useless Images
Graphics and photos form an important part of the web design process. With images, you are able to attract your visitors and lead their focus to your target. However, most of the web designers use images just for the sake of it. Due to this, they implement some of the useless or the sub-standard images in the website.
A website that consists of low-quality images will put off your visitors and you might not be able to get them back.
7. Lack of Navigation
The navigation aspects of a website play an important role in its popularity. Nowadays, people don’t have much time to waste on a single website. They will quickly move to the next website if they are not served well by the current one. A website who navigation menu and the search bar are not located in the proper place or are hard to find will frustrate the visitors. This web design mistake is pretty common and must be avoided.
8. Mobile Unresponsive
Smartphones have overtaken the desktops as the preferred device for surfing content over the web. Therefore, if you build a website that is not mobile-friendly will do no good to your business. The website that you design must have all the features that will make the entire experience of surfing the content over the mobile a convenient one.
You must get a website developed in such a way which will make it viewable for both the desktop as well as the mobile users.
In The End
So, the next time you design your website or get is designed from somewhere just make sure that you don’t commit the above-mentioned web design mistakes. Did I miss any of the important points that should have been mentioned above?
Do let me know about them along with your views in the comments section below.
Author Bio: Alana Berge is a Web Developer by profession and writer by hobby. She works for Awebstar- Website Design Company based in Singapore. She has delivered numerous range of quality products related to this. She has a strong passion for writing useful and insights about Web Development tips and tricks.