5 Types of Apps to Consider Designing in 2023

Since their initial creation, apps for handheld devices have gone from strength to strength, with mobile apps expected to generate over $935 billion in revenue by 2023. If you want a slice of this lucrative technology pie, consider making an app of your own. 

There are, of course, key user design principles to keep in mind when creating an app, such as minimizing the need for typing and making text clearly legible. But before you begin designing and developing, you’ll need to establish exactly what type of app to create, and what audience to appeal to. 

Here are some of the most popular app types of 2023 to inspire your app development plan.  

• Fitness Apps

COVID-19 saw more people than ever ditch the gym and try home workouts instead. The fitness app market is growing, but it’s not yet saturated, with plenty of gaps still present in the market. 

To stand out from the crowd, design and develop an app for fitness devices with unique features, or pair it with a diet plan for maximum user satisfaction. 

• Language Learning Apps

If there’s one thing the success of apps like Duolingo have proven, it’s that there’s a genuine consumer appetite for learning languages. With more people traveling abroad than ever before, the convenience of using an app to learn some handy phrases in just a few days is increasingly popular. 

Make sure your language app is as user-friendly as possible, with a range of simple and more complicated lessons so learners can study at their own pace. 

• Productivity Apps

It’s no secret that in the modern world, people are busy. More than 400,000 Americans work two full-time jobs, leaving little time to be wasted procrastinating or not reaching goals. That’s where productivity apps come in. 

Productivity apps have a range of functionality, from project management apps (many of which are used by workplaces) to to-do list apps and scheduling apps. 

There are still plenty of gaps in the market for new ideas, such as combining productivity features with breathwork or other relaxation features to reduce stress. 

• Communication Apps

Discord is a communication app that has a strong track record for security and reliability. To learn more about how Discord can improve your remote team’s communication, check out this post on adding roles to a discord server.

The pandemic meant more people worked from home than ever before, and the trend has continued since. More teams working remotely, or freelancers working with clients, means an increased need for communication apps – you only need to look at the success of Slack to see that the demand is there. 

Consider introducing a communication app with unique features, cheaper pricing, or even productivity functionality to help staff teams.

• Eco Apps

Most consumers want to make more sustainable decisions, they just don’t know how. Environmental apps can be crucial in the fight against climate change, by helping consumers make small changes toward a more sustainable lifestyle.

Plus, with eco-friendly living on the rise, it’s a lucrative up-and-coming sector. Eco apps range from apps that help battle food waste by connecting you with local suppliers that have leftovers to search engines that plant trees for searches.

To create the ideal eco app, search for an aspect of sustainable living that consumers find especially challenging, and consider how your app could form a solution.