4 eCommerce Web Design Tips for Budding Entrepreneurs

Are you an entrepreneur with a new eCommerce website?

If so, congratulations! You’re on your way to creating the online store of your dreams.

But before you start selling products and making money, there are some important things to consider. One of them is eCommerce web design.

It’s important to make sure your eCommerce website looks professional and is easy for shoppers to navigate. So what are some eCommerce website design tips? Find out below:

1. Make Sure Your Design Is Responsive

First and foremost, eCommerce websites should be responsive. It’s no longer enough to design a website that is only compatible with desktop computers. Smartphone e-commerce web design is just as important.

That’s because more than half of online shopping searches are done on mobile devices. So it makes sense for your eCommerce site to look great across all platforms.

If you don’t have the time or resources to do this yourself, partner with an eCommerce web designer who can help you out!

Keep in mind that: Just because your eCommerce site looks good on smartphones doesn’t mean that users will like using it. Make sure they aren’t frustrated by how hard it is to navigate. That brings us to the second point.

2. Optimize Page Speed

You know how frustrating it can be when you’re trying to shop online and the page takes forever to appear, right?

You may not think a few extra seconds will cost you shoppers, but in reality, they do. Shoppers probably won’t stick around long enough for even half of the shopping cart process. And if your webpage doesn’t fully load before their attention span runs out, then there’s no chance that they’ll convert.

And don’t assume customers have unlimited patience. According to studies, nearly 40% of consumers expect sites with fewer than three-second response times. If yours isn’t meeting that standard, consider hiring an eCommerce web development expert to optimize your pages.

3. Use High-Quality Images and Videos

So many eCommerce sites have poor-quality images, and they’re a big mistake. You’ll want to use high-resolution, large product photos and videos that show shoppers exactly what they’re getting. This way, you give customers the best possible experience while shopping online.

Another tip? Make sure your site has plenty of stock imagery for those hard-to-find products. That will make it easier for consumers to find items on your website.

Finally: Don’t forget about mobile users when it comes time to choose an image size or format. People prefer to look at high-resolution photos on their smartphones.

4. Don’t Forget About Security

If you want to avoid scaring away consumers, then make sure your website is secure.

Look for an SSL certificate (which stands for Secure Sockets Layer) and a trust seal from TRUSTe or the Better Business Bureau. These are visual signs that let customers know their information is safe on your site. An SSL certificate will encrypt visitors’ personal data so it can’t be intercepted by third parties while shopping online.

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Ecommerce Web Design Explained

Web development for eCommerce doesn’t need to be complicated. As long as you make it easy for customers to find what they’re looking for and your eCommerce web design is in good shape, then you’ll have a better chance of growing your business.

We hope you have learned some tips on how to create an eCommerce website. Please keep coming back for more.