How to Rank Your Website on The First Page of Google

Posted by David Watson . on February 27, 2019

Figuring out how to get on the first page of Google may feel like a complex and burdening task. It is so because every year Google changes its search algorithm around 500-600 times to determine the order that websites are displayed in search results.

Sites that have been around for a long time dominate the top page rankings for popular keywords. So, if you are recent in this field, then you can’t afford to wait for several years just to rank on the first page. Hence, we provide you with some tips.

  • Getting on Google Naturally
  • Google Ads
  • Other Methods

Getting on Google Naturally

Getting on the first page naturally means that you don’t pay money to Google or someone else.

The main results on the front page are displayed below the series of ads. These results are not paid ones and you have to achieve it yourself by your optimization and smart work. This optimization of your web page comes under the Search Engine Optimization(SEO).

Use Keywords

One of the most basic steps for your Search Engine Optimization is finding the keywords that the people will use for finding your stuff online. You can use Google Analytics to ease out your job and find the best keywords for your business.

But you have to keep in mind that you don’t overload the content with keywords as Google can dock you when it notices it.

Also, the use of long-tail keywords can add a flavor to the traffic increase because long- tail searches make up for the majority of searches on Google.  These words are easier to rank for, meaning they usually take less time and money.

Original and Quality Content

Your website should be unique in its own way. You must ensure that it contains useful and precise information that benefits the user at the maximum. Duplication or stealing someone’s content can lead to the downfall of your website. Make your website attractive by using images and videos as people like the things that can be easily understood.

Optimize for Mobile

What if your website is supported in Desktop view?

Obviously, you’ll remain inaccessible to a large audience and hence your progress will be meager. So, keep in mind to optimize your website’s view of mobile phones.

Incorporate Appropriate Media

“A picture can say a thousand words”.

Always keep the quote in your mind while developing a website or web page. Ensure that you have images, videos, audios, etc. , as per requirement, on your page. The quality of the media files plays a vital role as well! And never try to steal images as it could have a drastic impact on your rankings.

Domain Name and Description

The longer you’ve owned the domain, the better.The best idea would be if you fit your main keyword into your domain. This would boost your rankings a lot. You should use descriptive and valid URLs for the pages of your site. Also, ensure to provide descriptions for the media files you have inserted.

Secured Pages

Your web pages must load via https to ensure the safety of the user’s data. Everyone is very much possessive regarding one’s privacy, and so is Google. So, try to build a secure website and hence, avoid the pages that load with an SSL as Not Secure.

User Experience

In order to make the user more acquainted with your website, try to provide features like a search box, sitemap, about us, contact page, privacy policy and other references.

Google Ads

It can seem like the easiest way to get on page 1 of Google search. You can pay for an advertisement that would show up every time the keyword you have selected is searched for. For that, you have to sign up with Google and the choose the keywords. Then, you have to bid the amount of money you would have to pay every time your ad is clicked on. The higher your bid is, the higher will be the frequency of your ads showing up. You can also set a daily limit to your budget so that your ads will not be shown up when your daily target is achieved.

Other Methods

  • Blog

You can start your own blog and post your articles regularly. You can address the questions asked by your viewers in the form of an article which would help you to gain more audience.

  • Backlinks

Backlinks mean that when another website(preferably more popular than yours) links to your page. Also, you can link to other popular blogs and contact them for guest posting your articles.

  •  Social Media

It has become the biggest platform to connect to the people around the globe. This means that you can reach out to people by creating your social media accounts and building a base of followers.

Well, once you are in the rank 1 page of Google, doesn’t mean that you are there forever. Since Google is constantly updating their ranking algorithms, therefore, there is no guarantee of the next day’s ranking positions. Hence, a lot of effort is required to be crowned on the number one page because something so valuable will never come easy.

 

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