Monetization Methods for a WordPress Website

Posted by David Watson . on May 27, 2020

WordPress launched in 2003 and has come a long way since then. According to Kinsta, about 36 percent of the world’s websites are run on the WP content management system.

The popularity of the platform is undeniable. Creating a website is easy, as all it takes is a few clicks of installation. And when you finish the initial process of installation, you can optimize the site and make it your own.

Many people are looking to create a passive source of income on the internet, given how hassle-free creating websites on WordPress is. Here are some methods that will allow you to monetize the page.

Method #1 – Affiliate Marketing

An affiliate marketing website does not have to be flashy. The emphasis is on content. To be more precise, high-quality images and product descriptions. 

Amazon is the program most newcomers pick as it is easy to join, and you have a wide range of different products to choose from. Also, the commission rates are good, and if you play your cards right, you can make a lot of money.

There is also a plethora of different amazon wp affiliate marketing plugins provided by the HeroThemes guide. Plugins that you install will make things a lot easier.

The goal of affiliate marketing is to get people to click on the links, and when they get redirected to the original seller and spend money, you get a percentage for each sale.

Driving the right traffic to the website is going to be the biggest obstacle. You will need to leverage social media and focus on search engine optimization. 

Method #2 – Ad Networks

Running ads continues to be one of the most popular methods of making money on a website. However, it seems that more and more people are looking to use ad blocker plugins for their browsers, so making money from this method is not as easy as it once was.

For starters, do not force the site’s visitors to use an ad blocker by aggressively pushing pop-ups, sudden videos with a loud noise, and other annoying forms of advertisement. A lot of people are concerned about cyber security and safety on the internet, so they will not like to see random ads appearing out of nowhere.

The bottom line is that if you decide to use ads as your monetization method, be conservative with how you use them. Spamming ads will deter the website’s visitors and slow down the loading speed of the page.

Method #3 – Crowdfunding Page

Crowdfunding platforms like Patreon or Kickstarter have become a go-to method for many content creators. It is an excellent way to find out who supports you.

You will have patrons so long as your content is interesting. Using this model also eliminates the need for relying on ads and other forms of monetization that only discourage people from visiting your website.

Method #4 – Digital Product Advertisement

Digital products like e-books, online courses, music, or art will also sell and make you money. Of course, you will need to be creative and create something that is useful or interesting.

At the same time, if you do not have the talent to be a creator yourself, there is also an option to develop a website that sells products of other creators. Here, your focus would be on marketing rather than creating digital products.

Method #5 – Email Marketing

Email marketing itself might not be the most effective way to create a source of income, but it can be a nice addition to your arsenal.

You will need to start collecting emails the moment you launch the site. Luckily, there are a lot of great WP plugins that help with the automation process.

When you have a solid list, you can start sending offers. The email list will also be a good way to remind the subscribers about your website and have them visit again.

Method #6 – Sponsored Articles

There are a lot of bloggers who are looking to get a backlink from an authority website with high DA. If you become a recognizable blogger, you can make money by selling sponsored article places on your blog. 

Method #7 – Freelancer Services

A WordPress website can function as your business card and a way to show your portfolio to potential customers. If you have skills like copywriting, SEO, social media management, graphic design, or coding, finding more freelance gigs will be easier when you can quickly show off your past accomplishments on a website.

Method #8 – Ecommerce Store

Global online sales are estimated to reach about 5 trillion dollars by the end of 2024. Ecommerce industry continues to grow. Despite the fact that some niches are over-saturated, there is still room for newcomers, especially for up and coming products and something that is yet to emerge in the future.

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